Tips & Tricks
Developing a game means that you’re often spinning multiple plates in the air at the same time. Whether you’re developing…
Do You Need a Discord Server For Your Indie Game?
The short answer is yes; there are countless benefits of having a dedicated channel for your community to interact and…
October 20, 2023
Indie game Steam tags – what are the trends in 2023?
The number of games being released on Steam each year continues to rise, leading to an increasingly saturated market in…
April 19, 2023
How many Steam wishlists does my indie game need?
One of the more common questions we get asked by indie game developers is: "How many wishes, or wishlists, does…
December 15, 2022
The top indie game marketing mistakes to avoid in 2023
Somehow, thanks to the inexorable passage of time, the year 2023 is almost upon us. The past few years have…
December 8, 2022
Video game advertising – agency, or DIY?
So you've decided you want to run some digital advertising campaigns for your indie game. Should you work with a…
October 11, 2022
Why networking is a crucial part of your game dev journey
Games development can be a lonely experience. For months at a time you may find yourself locked into your immediate…
March 10, 2022
Can TikTok help my indie game go viral?
There’s no denying that TikTok has become one of the biggest social media platforms currently available. With 1 billion monthly…
February 9, 2022
Indie Game Newsletters Are Still Alive and Kicking
Looking to engage your audience, boost awareness and be on more Wishlists? A good old fashioned newsletter is still the way to go.
December 21, 2021
How to (successfully) market your Early Access game
Early Access can be tricky, but we've got some tricks of our own to give you a head start.
November 19, 2021
15 Social Media Content Ideas for Marketing your Indie Game
Don't know what sort of content to post on your game's socials? Then look no further!
October 29, 2021
How to Market Your Indie Game Kickstarter
Kickstarter can be a blessing or a curse, learn more about how to navigate crowdfunding as an indie developer.
September 21, 2021
How NOT to react when an Influencer doesn’t like your game
Receiving direct feedback on your game can be tricky, so enjoy a little guidance on how to respond when that feedback is negative.
September 1, 2021
8 Reasons Your Game’s Branding Probably Sucks
Branding is often the first point of engagement for the audience of your game, that's why it's crucial you get it right.
August 4, 2021
Demos, huh! what are they good for?
Actually, quite a lot if you utilise them properly!
July 22, 2021
FIVE indie accounts you should be following on Twitter and why
Looking to bless your twitter feed with more indie knowledge? Then these are the folks you should be following.
July 6, 2021
Five Hard Truths About Your Indie Game
Sometimes it's better to hear the truth when it comes to marketing indie games.
June 1, 2021
Designing Marketable Indie Game Capsule Art for Steam (and other platforms!)
The key to getting your key art right.
May 18, 2021
What is a press release, and how do you write one?
If you're releasing a game you're going to need a press release. Here's everything you need to know!
May 4, 2021
How to navigate genre trends as an indie dev
Should you jump on the latest trends as an indie dev?
April 27, 2021
Marketing With Empathy: Weaving Tides Case Study
In light of Weaving Tides’ nomination for crowdfunding campaign of the year at the GamesIndustry.biz awards, it seems an appropriate…
April 19, 2021
Setting Marketing Goals for an Indie Game
Your complete guide to starting out with a marketing plan.
March 10, 2021
How to write a Steam store page short description
Top tips to make your Steam page stand out among the crowd.
February 10, 2021
2020 in review
Our managing director, Lewis Denby, reflects on a strange but largely wonderful year.
December 9, 2020
How to find and foster your community champions
Finding and fostering your community champions is crucial in indie games.
November 23, 2020
Why Halloween is the Scariest Time to Release your Indie Game
Think you should release your indie horror game on Halloween? Here's why you shouldn't!
October 30, 2020
What is ‘news’, and how do you share it?
Indie game PR - What kind of news are the press interested in?
October 19, 2020
PR Tips: Five SECRET criteria press use to judge your game
Did you know that that press are secretly judging your game? Here's what they're looking for!
September 29, 2020
Social Media Marketing on a budget
Here's how to do social media right when you're on a budget.
September 11, 2020
An Influencer’s Guide to Working with PR Agencies
Here's an influencer's guide to working with PR agencies to cover the games you want.
August 13, 2020
Indie game marketing: Next gen opportunities
Find out how the latest consoles will affect the indie market.
July 29, 2020
5 tips for communicating your game’s USPs to the press
Get the press to understand your game in as quick a way as possible.
July 1, 2020
Indie Game Marketing: How to spot a key scammer
How to stop key scammers stealing free copies of your game.
June 9, 2020
Setting up a Kickstarter page – Best practice
When it comes to crowdfunding, follow our best practice guide.
May 28, 2020
We have two clients in Wholesome Direct!
We here at Game If You Are love wholesome games!
May 26, 2020
Partners
We’re proud to be a founding partner of the LevelUp initiative from Safe In Our World – a charity that works to promote mental health in the video games industry.
For more information or to get involved, visit safeinourworld.org.
Contact
Game If You Are is headquartered on the south coast of England, and our team is scattered around the UK.
hello@gameifyouare.com
Address
Game If You Are Ltd
Plus X Innovation Hub
Lewes Road
Brighton BN2 4GL
United Kingdom
The legal bits
Game If You Are Ltd is a company registered in England and Wales, under company number 10708619.
Our VAT number is (GB)293022224.
All site content copyright © Game If You Are Ltd 2023, except client content used with permission. All rights reserved.
This website uses cookies to optimise your user experience and provide you with relevant content. Read our cookie policy for more information on our use of cookies and how to delete or disable them.