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It’s no secret that the video game marketing challenge – in particular that faced by indie devs and small publishers

One of the more common questions we get asked by indie game developers is: “How many wishes, or wishlists, does

When you first start looking into marketing your indie game, one of the things you’ll hear time and time again

One of the most important assets for any game is the key art – promotional visual imagery that is used

So, you’re navigating through the twisty turning labyrinth that is the Steam backend, trying to find the right-sized images to

For the vast majority of indie developers working on a PC game, Steam will be your main delivery platform. But

For the past few years, there has been one metric on Steam that indie developers and marketers alike have talked

When we speak to first-time commercial game developers, we’re often asked the question: “what is a suitable marketing budget for